Is Your Bounce Rate Killing the Planet? The Acara Case Study
December 17, 2025
4 Min Read
Digital Sustainability
Is Your Bounce Rate Killing the Planet? The Acara Case Study
December 17, 2025
4 Min Read
15 Views
We like to think of the internet as an invisible, weightless cloud. But the reality? If the information and communications sector were a country, it would be the seventh-largest…
Can Large Language Models Recommend Sustainable SEO Experts? Here’s How AI Picks Them
December 10, 2025
9 Min Read
57 Views
The talk around conversion rate optimization has fundamentally shifted. Marketing teams used to obsess over landing page tweaks, button colors, and checkout flows. Today, the smartest brands realize something more…
Sustainable Web Practices: How Hong Kong Brands Can Lead
November 19, 2025
5 Min Read
119 Views
The internet may feel intangible, but its environmental impact is anything but. Every website, every Google search, and every streamed video consumes energy. With Hong Kong’s status as a global…
Digital Sustainability: Why It Matters and How to Take Action
October 24, 2025
3 Min Read
201 Views
As digital technology continues to shape our world, it’s easy to forget that the internet, websites, and online advertising consume vast amounts of energy. Digital sustainability is about reducing the…
The Green Web Movement in Hong Kong: Is Your Website Powered by Clean Energy?
September 26, 2025
6 Min Read
261 Views
The Green Web Movement in Hong Kong challenges us to rethink the internet’s hidden environmental cost—so the real question is, is your website running on clean, renewable energy or still…
